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Friday, May 30, 2008

Dunkin Donut + Rachel Ray + Scarf

2 Comments

To start this, Dunkin Donut signed up with Rachel Ray as their new commercial model. She will appear on TV, prints, radio and special appearances on behalf of dunkin donut. In one ad she made, she was wearing a scarf that looks like a keffiyeh, a traditional headdress worn by Arab men. Because of the Arabic influence of the scarf the ad created a lot of criticism, even up to the point of boycotting donut chain. Dunkin donut decided to cancel the ad although that scarf was used without any symbolism meant.
You won’t be seeing Rachel Ray’s with DD anymore, maybe a different one in the future.

photo credit: new.yahoo.com


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2 comments:

Me, the islands and the world Sunday, June 01, 2008

Just wondering about the reaction for the scarf, there was too much unreasonable attention given to it.

Ylan Wednesday, June 04, 2008

Hi Alf,
Musta?
Just to let you know your blog has been added to my links in all of my blogs... :)

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